On behalf of Major League baseball players, I was honored today to stand with the First Lady at Camden Yards as we kicked off a new partnership with the Let’s Move! campaign.
As we gathered with local RBI and Boys & Girls Clubs of America youth, I was struck by the First Lady’s wisdom and courage to confront childhood obesity and her ongoing commitment to making a difference. I’m sure there are other, politically safer, social issues to champion, but this is not a problem that can be solved simply by pretending it does not exist. Nor is this a problem we can afford to ignore.
The Major League Baseball Players Association is excited about the Let’s Move! campaign because it promises to actually do something about a serious problem facing our youth, rather than just talk about it. Today we kicked off a new public service campaign featuring 30 MLB players, one from every Club, that will run in stadiums, online and on media with the Ad Council later in the summer.
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Fonte: White House